Hawaiian Island Creations Since 1971, Hawaiian Island Creations - HIC - has been at the core of the Hawaiian surfboard products industry. That does not mean we just make some stuff and sell it. We build it, we ride it, we live it, we love it. At the end of the day, there is the sound that goes with what we live, be it rock, surf, Hawaiian, Jawaiian... Now we have built HIC Records to bring that sound to you!